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FMA Day
Wednesday, October 8, 2014
The Princeton Club, New York City

Just a few weeks left to secure your seat!

What’s new with Videos and Newsletters? How does it impact your organization? Attend FMA Day 2014 to find out!

Our morning panel on Videos features, Kathy Kingsley of Taunton Press and Greg Deily of Annie’s Publishing. They’ll outline how using a TV show helps to promote the print magazine and how instructional videos are great cross-marketing techniques.

In the afternoon, we will gain strategic insight on newsletters. Hear how they are finding their audience and how they continue to expand on customer engagement metrics. To what degree does data play a role in their decision making? Are their newsletters paid or non-paid, electronic, print or both. Come hear from experts at Bloomberg Businessweek, Conde Nast, CDS as well as consultant Patti Devine.

Throughout the day, we will target and discuss Content Marketing, Social Media, Print, Events and Digital. We will discuss tactics that worked and didn’t work, and new ideas to test. Join us. Don’t miss out on a fact-filled, fun and interesting day!



Click Here to full day agenda:

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